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The young contemporary brand founded by Max Azria's daughter Joyce opens its first Los Angeles pop-up shop after nationwide Macy's rollout.
Avec Les Filles, meaning "with the girls" in French, provides Azria with a new platform to be friendly fashion adviser for the Millennial fashion customer.
Joyce Azria's new line, Avec Les Filles, to debut its apparel collection exclusively at 155 Macy's doors on Feb. 1
Can LA’s manufacturing base transcend denim and t-shirts and become a genuine hub for high-end production in Donald Trump’s protectionist America?
“I think whenever you’re meant to create something, everything sort of clicks and pushes you towards that,” Azria tells Allure. “Me and Avec les Filles were meant to be.”
The 21st-century global economy will create further competition for those U.S. companies who play it safe and stay within our borders. We need to stop making excuses why we can’t export and find ways to do so.
With the help of L.A.’s fashion contingent, LACMA is celebrating its anniversary in style.
Have you ever lost your company, your name, or your creative soul to a corporate animal?
The M&A activity for the apparel sector will continue to remain strong.